Branding | Websites

Atomico – The State of European Tech Website

A complex data driven site for Atomico’s annual European tech report

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The State of European Tech is an industry leading report researched and written by Atomico. The success of 2016’s report had revealed a vast appetite for the information and with the 2017 release they were eager to take it to the next level. Collaboratively we devised an ambitious digital version of the report that would enable the audience to really delve into the most comprehensive data-driven story of European technology today.

We created a bespoke content management system that allowed the team to create, edit and manipulate charts alongside more standard content. The challenge was to balance the density and complexity of the content with a clean yet enticing visual aesthetic that created a distinctive identity without compromising the clarity of the information.

The site was launched at the internationally renowned tech conference Slush, alongside prominent coverage from the business media.


  • UX & Visual Design – Joe Lovelock
  • Development – Matt Collins
  • Development – Mike Allanson
  • Visual Design – Tiffany Beucher
  • Project Management – Ben Jakob